Client
Software AG
Services
About the client
Software AG (SAG), a subsidiary of Silver Lake Partners, L.P., is a tech firm specializing in enterprise integration software solutions. The company provides a range of platforms, including IoT and analytics platforms, APIs, integration and microservices platforms, as well as Adabas and Natural. Within its IoT and analytics platforms, Software AG offers services such as application development, device connectivity, device management, edge computing, and integration.
Challenge
As the second-largest software vendor in Germany and the seventh largest in Europe, Software AG holds a prominent position in platform integration and IoT solutions for enterprises. The Software AG platform is designed to empower a smarter, more interconnected world.
Driven by their remarkable growth through numerous software acquisitions, they sought Momentum, an HTEC Group company’s assistance in comprehending the diverse user profiles, their requirements, and the most effective pathways to guide them to the appropriate data solutions, tech support, knowledge base, community resources, and specific products throughout their journey.
Solution
Momentum was tasked with crafting a unified solution that caters to the varied requirements of multiple developers. This encompasses everything from information and documentation to support and the seamless integration of an extensive array of products.
Momentum took a design-thinking approach to address this challenge. They invested a significant amount of time in thoroughly exploring various products, assessing technical aspects, identifying diverse developer requirements, and gaining a deep understanding of current issues. This approach, rooted in empirical evidence, allowed Momentum to devise solutions that are more closely attuned to the needs of users.
They developed an intuitive connected community platform, offering a suite of valuable services by carefully streamlined complex processes, keeping the end-users at the forefront, resulting in a fresh, simplified, and unified user experience.
Research included:
- User interviews
- Expert analysis
- Discovery workshop
- Competitive analysis
Strategy included:
- Journey mapping
- Vision concepts
- Solution validation
- Wireframes
- Design system
Success
Unified and Consistent Design System
Leveraging a series of adaptable design implementations that coincided with their brand launch, Software AG has successfully achieved a harmonized and uniform brand identity. This alignment extends to their suite of products, which now seamlessly integrates within a shared design framework. These changes were driven by the needs and expectations of their developers. The positive influence of this design system prompted Software AG to implement the solution across not only their front-facing website products and services but also throughout their entire product portfolio.
Design included:
- Expert review
- User interviews
- Subject matter expert working sessions
- Competitive analysis
- Journey mapping
- Vision concepts
- Solution validation
- Wireframes
- Design system
Momentum produced a mix of strategic insights, very collaborative workshopping that helped deliver ux & ui that inspires the next generation of forward-thinking c-suite audience looking to add value to their organisation.
– Software AG team
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